提醒:The DISRUPTION of Brands 2011年11月22日

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【标题】The DISRUPTION of Brands
【摘要】i believe the world of "brands" will be disrupted in the near future.  first - why does it matter? brands are and will always be a super effective and quick way to communicate at a very deep psychological level the complex set of benefits for products and services. in the past, institutions and big celebrities were brands as it cost a lot of money to create and distribute the messages - over and over.  now and in the future - in a world of billions of connected consumers ( especially anytime, an... (11-22 06:06)
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