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Activity vs. Action 2 days ago Read More
Once again marketing guru Seth Godin stirred up some thinking with this post that caused me to think about all the ministries churches are involved with. While Seth is talking about online activity...
Next Christmas Poll 2 days ago Read More
Last week we asked what you'd most like the Center for Church Communication (our nonprofit parent) to give you next Christmas.
Surprisingly, more than a quarter of you (25%) wanted a podcast. And I...
Jesus is Not a Brand: The Good 3 days ago Read More
This is part two of a two-part post discussing the recent Christianity Today article Jesus is Not a Brand, by Tyler Wigg Stevenson, the author of Brand Jesus: Christianity in a Consumer Age.
Recent...
Jesus is Not a Brand: The Bad 4 days ago Read More
This is part one of a two-part post discussing the recent Christianity Today article Jesus is Not a Brand, by Tyler Wigg Stevenson, the author of Brand Christianity. We mentioned the article last w...
Marketing Jesus: CMS in CT 6 days ago Read More
The January 2009 issue of Christianity Today features a cover story on church marketing, "Jesus is Not a Brand" by Tyler Wigg-Stevenson (author of Brand Jesus: Christianity in a Consumerist Age). T...
2008: The Year in Ads 8 days ago Read More
It's that time of year--2008 roundup lists are everywhere. All year, we get articles like Seven Ways to Turbocharge Your Productivity Output Efficiency and Twelve Optimized Brand-Solution Strategie...
Santa Claus Marketing Poll Results 10 days ago Read More
As Santa Claus was flying through your neighborhood to deliver the latest and greatest goods, we were curious how many of your churches have used the jolly fat guy in your marketing.
It looks like ...
Interview with a Church Planter: Joe Boyd 9 days ago Read More
This is part three of a four part series where Church Marketing Sucks discusses marketing with successful church planters. For part 1 we talked to Pete Hixson of Vinings Lake Church and in part 2 w...
For the Love of God Rethink Christmas 16 days ago Read More
We recently talked about God's bailout plan, and I brought up the point that some churches are doing some pretty dumb things, especially in relation to Christmas. The one that really hit a chord wi...