提醒:“The Power, or Folly, of a Product’s Name” - The New York Times 2011年11月01日

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【标题】“The Power, or Folly, of a Product’s Name” - The New York Times
【摘要】dezeen wire: in her latest article for the new york times design critic alice rawsthorn strikes a blow against the current trend for naming products with confusing, forgettable or misleading monikers.the issue was raised by a new housing development near rawsthorn’s residence in london entitled the ‘avant-garde tower,’ that rawsthorn claims has “nothing original about it, nor radical, provocative, subversive or any of the other qualities associated with the avant-garde.”in a brief summary of ... (11-01 04:39)
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