Jaffe Juice

I'm sorry but I couldn't resist that post title.On Saturday night I was in Times Square and came across the Charmin (and Duracell) pop-up retail restroom "experience", which apparently is in its th...

In this episode, I spend the bulk of my time in conversation with David Spark, discussing a recent post he wrote which appeared on Mashable. In his post, he discusses biggest mistakes made by "so...

I tuned in on Saturday night to watch parts of YouTube Live's launch. I must say it was quite impressive - a celebration/concert that was pretty slick, even with the occassional geeky and amateur h...

That's how Moms used to be described. Today, everything has changed, with one small caveat: when they are in the kitchen, they're usually on the laptop - creating, communicating, connecting and c...

Detroit's Big 3 are whinging at alarming levels right now. Solely blaming the current economic crisis as the reason for their desperate predicament without taking responsibility just underscores th...

Do it now. Thank me later.
My latest Adweek column talks about why now - more than ever - ad professionals might want to start blogging. The fact remains: your blog is your resume. It's as simple a...

CNN's recent merchandising experiment, mashing up headlines and T-shirts reopens a very interesting conversation about whether or not (and if so, how) marketing efforts can be monetized.
It's not...

Ahead of this year's holiday season, I thought of doing a little experiment in a fairly straight-forward and transparent way. In a nutshell, it's a spin on corporate/bulk sales, mixed in with an e...

I love the fact I completely forgot crayon turned 2 on October 26th. We've come a long way in just 12 months that seems like 12 seconds. But I'd be remiss if I didn't thank our wonderful clients (...

I was just interviewed for a piece which appeared on Ragan.com talking about the economically-influenced alleged decline of social media. The piece cites a recent Wall Street Journal (say it isn't ...